Press - Press releases and -

Aktuelle Pressestimmen

Vor Produktpiraterie gut geschützt?

23.10.2020

Gefälschte Waren wirken sich nicht nur negativ auf den Umsatz von Markenherstellern aus, sondern bringen auch einen immensen Imageschaden mit sich. Dabei können überschaubare Maßnahmen Abhilfe schaffen.

Software-Anbieter Sentryc kooperiert mit Tailorlux

22.10.2020

Produktfälschungen bergen viele Risiken– sowohl für Hersteller als auch für ihre Kunden. Um Plagiatoren das Handwerk zu legen und ihren Angeboten zuvorzukommen, gehen zwei Unternehmen gemeinsame Wege: der Hersteller von verdeckten Markierungen Tailorlux und Markenschutz-Software-Anbieter Sentryc bündeln Synergien, um Originale zu schützen. So gehen physische und digitale Sicherheit Hand in Hand.

Ornamo breakfast: How to steal your ideas without getting caught?

17.9.2020

ONLINE EVENT | Thursday, October 8th at 9.30 – 10.30 a.m. (EEST)

Current press releases

Where is the counterfeit market heading?

21.3.23

Trends, challenges and recommendations for brand manufacturers

Watch out, fake! Five good reasons to look out for originals when shopping online.

19.10.22

The months from October to December are considered the hot phase of consumption. Black Friday, Cyberweek and Christmas keep the tills ringing in online stores. As the cost of living rises, many consumers want to save as much as possible on their budgets. But those who are led by fantastically low prices in stores, on marketplaces or via social media not infrequently fall into the counterfeiters' trap. In almost three out of four cases, consumers even accept that the product is a counterfeit. This text summarizes why this behavior only provides brief pleasure at best and also causes damage to the environment and people.

Fakes on the German market: this is how big the burden is in 2022

16.10.22

A survey commissioned by Sentryc shows how affected German companies experience the counterfeiting situation, how they assess future developments and what they are actively doing to combat plagiarism.

Sentryc Raises EUR 5 million in Series-A

12.7.22

On course for growth: French VC Seventure Partners invests in Berlin-based AIBrand Protection start-up Sentryc.

Patent bizarre - adventurous trade mark registrations

11.4.22

For Intellectual Property Day, Brand Protection provider Sentryc presents both successful and bizarre patent entries.